ASSIMILATE Continues Fast Pace of Leading-Edge Functionality for SCRATCH Ecosystem with New SCRATCH 8.5 In its continued commitment to boost the creativity and productivity of creative professionals in digital cinema within a streamlined workflow, ASSIMILATE today announced SCRATCH 8.5, a significant update to its entire SCRATCH ecosystem. The new, real-time SCRATCH 8.5 ecosystem includes the SCRATCH 2D/3D post-production tools - dailies, conform, color grading, versioning, compositing, and finishing; SCRATCH Play for playback and review; and SCRATCH Web for cloud-based review and collaboration. ...Read More »
SCRATCH VR Creative Tools With the release of SCRATCH 8.5, ASSIMILATE also introduced the SCRATCH VR Suite. This Suite bundles SCRATCH, SCRATCH Web and a series of tools and features for a streamlined workflow for Virtual Reality 360 media - projects. Although the basic viewing of 360 media is available even in the (free) SCRATCH Play version - all the advanced edit, grade and composite tools are only available in the SCRATCH VR Suite which requires a special license. ...Read More »
SCRATCH VR Creative Tools With the release of SCRATCH 8.5, ASSIMILATE also introduced the SCRATCH VR Suite. This Suite bundles SCRATCH, SCRATCH Web and a series of tools and features for a streamlined workflow for Virtual Reality 360 media - projects. Although the basic viewing of 360 media is available even in the (free) SCRATCH Play version - all the advanced edit, grade and composite tools are only available in the SCRATCH VR Suite which requires a special license. ...Read More »
SCRATCH VR Introduction With the release of SCRATCH 8.5, ASSIMILATE also introduced the SCRATCH VR Suite. This Suite bundles SCRATCH, SCRATCH Web and a series of tools and features for a streamlined workflow for Virtual Reality 360 media - projects. Although the basic viewing of 360 media is available even in the (free) SCRATCH Play version - all the advanced edit, grade and composite tools are only available in the SCRATCH VR Suite which requires a special license. ...Read More »
I need more storage... said everyone By Ko Maruyama It's not uncommon these days to hear about a shortage of space when saving the a selected drive or server. With files getting bigger, and more resources so readily available, storage becomes more and more important. ...Read More »
Blackmagic Pocket Camera Captures the Cinematic Moments of Heartland Heading into its 10th season, Heartland is one of Canada's most popular television series and is known for its cinematic atmosphere and backdrops. Heartland director of photography Craig Wrobleski, csc explained the production framework for the stylistic series: "We do block shoots, shooting two episodes at a time. Each block is 15 days and we are generally out for 10 of the 15 days." Each episode is shot as a mini movie, with each block having a different set of requirements. Craig explained, "Because we shoot each block as a mini movie, we really have to approach each one individually, and the camera equipment is a big part of that equation as we like to keep the camera moving and just shoot the scenes in a more cinematic way." ...Read More »
Beholder Gimbal By Ko Maruyama ikan has looked at the most common cameras that photographers use and given us the Beholder Gimbal. The gimbal stabilizes the movement of your arms against the weight of your DSLR or mirrorless camera when you're shooting video. Not all cameras bodies and lenses have the same weight, so ikan has created a grid for photographers to create their own custom rig. Depending on what you shoot with, some lenses may not offer a perfect balance. The rig is small enough to take with you everywhere you want to shoot video with your DSLR. ...Read More »
Live Streaming Exorcisms Damien LeVeck knows that in Hollywood, there are two main ways to make a feature film. You can either have a great idea, sell it to a studio and risk it turning into a completely different film, or you can have a great idea, raise the money yourself, hire your own actors and crew and make your vision into a reality. When Damien decided to direct "The Cleansing Hour," a fresh spin on the exorcism genre, he knew he had to take the latter route. Six months later and more than $30,000 raised, Damien has now locked picture on the proof-of-concept short film. ...Read More »
Hit Television Show MythBusters Goes Out with a Bang with Help from Blackmagic Pocket Cinema Cameras By Scott Sorensen After 15 seasons, more than 280 episodes and countless explosions, the hit television show MythBusters aired its grand finale episode on March 5, 2016. For many years, the show had been answering questions and debunking myths and urban legends by putting them to the test, helping viewers find out which myths are true and which are not. And as with any grand finale, the show wanted to go out with a bang. Worried about camera coverage, Scott doubled the compliment of Blackmagic Pocket Cinema Cameras to an even 20. "When it came to filming a mile-long path of destruction, adding additional Pocket cameras was an easy decision," he noted. "The Pocket cameras have become the backbone of our second camera arsenal over the last few years for this specific reason." ...Read More »
REEL TALK RETURNS TO HOLLYWOOD By Ko Maruyama Continuing to give back to the community of motion graphics and visual effects artists in the Hollywood area, Benjamin Budzak is hosting his annual review and critique of demo reels. With special guest Ryan Summers, they help artist get the most out of their past work so they can find new work. ...Read More »
Princess Kimbra: Bringing Disney Magic to Life with the Blackmagic URSA Once upon a time, a visual effects artist and a Grammy-award winning singer got together to make music video magic and Snow White was reborn. The tale begins when Adam C. Sager, a Portland, Oregon-based VFX supervisor and director, met with Kimbra, a New Zealand-born recording artist, and decided to honor Disney for the inspiration it had given both artists throughout the years. Kimbra had just recorded "I'm Wishing," the song from the classic "Snow White and the Seven Dwarfs" movie, for a Disney tribute album, We Love Disney, Australia. Blending reality with Disney magic, Sager created a music video that inserted Kimbra directly into the classic animated film as the heroine Snow White and wicked Evil Queen. ...Read More »
A Look "Behind-the-Scenes" of Immersive VR By Lou Wallace With 2016 being its breakout year, 360° VR productions are everywhere. And VR headsets - like Samsung GearVR, Google Cardboard, or Oculus Rift - are making it a quality, immersive experience. But what's going on "behind-the-scenes"? ASSIMILATE is at the forefront of supporting VR with its new SCRATCH VR Suite that includes all the post tools - conform, color grading, compositing, and finishing - to work in 360° media, and includes SCRATCH Play for playback and SCRATCH Web cloud-based collaboration and review tools that are automatically formatted for 360° viewing in VR headsets. Getting out in the field with customers, Lucas Wilson and Jeff Edson, CEO at ASSIMILATE talked with us about how they are responding to the VR market with its SCRATCH product line to offer creators the streamlined professional and powerful production and post-production tools that are needed to enhance and finalize the look-and-feel of VR content. ...Read More »
Building Mobile Trucks and Broadcasting on the Go With Valenti Vision Films and Blackmagic Design Valenti Vision Films, an independent film and television production company based in New Jersey, produces everything from movies and television shows to live sports and entertainment. Since 2011 Valenti Vision Films has created more than 600 hours of original programming for various television and Internet outlets, including ESPN3, NBC, ABC, NUVO, Comcast Networks, Ivy League Digital Network, PBS and more, for clients such as the FXFL, NCAA, PMTV, US Soccer, The Ivy League, and TV One. To provide his clients with the best quality, Joe Valenti of Valenti Vision Films has built two mobile, multi camera production trucks from the ground up. ...Read More »
ASSIMILATE Announces New SCRATCH VR Suite, the Only End-to-End VR Toolset and Workflow In its continued support of all things VR, ASSIMILATE(r) announced today its new SCRATCH VR Suite, the only professional VR end-to-end workflow with an all-inclusive, real-time toolset for working naturally within a 360 environment -- dailies, conform, color grading, composting, finishing, and mastering in any format, any resolution. It's a complete and powerful virtual reality (VR) toolset that enables the highest level of quality and productivity, and it's affordable for everyone. The first public SCRATCH VR Suite demo will be at NAB 2016, the ASSIMILATE booth N8525 in the VR Pavilion, north hall. ...Read More »
Java Post's Caffeine Fueled Success Jack Tunnicliffe, Java Post founder and president, has lived the transition into digital, keeping his post production facility on the forefront of technology shifts and disruptions. "Java Post is 20 years old, but this is my 43rd year working in television," he said. "I started in television working at the CTV (Canadian TV) television network as a camera operator and eventually worked my way to a producer/director position doing live television, such as the Olympics. I also produced and directed television shows, documentaries and commercials, but my passion has always been the work done in post." ...Read More »
Cinema Art Speeds Up the Golden Age of Mexican Movie Spanish speaking channels Cine Nostalgia and Cine Estelar program line up features a number of movie genres including comedy, classic western, drama and action from the '50s, '60s and '70s streamed in HD to the US market over cable platforms Direct TV, AT&T, Verizon and Cox. Cinema Arts, a Mexico-based production facility owned and by Vasallo Vision Group, has embarked on a sizeable film restoration project, with the aim of bringing Cine Nostalgia and Cine Estelar's 2000 plus Mexican 35mm Film classics to digital HD with unmatched quality and preservation. "It's not just about restoring a film," states Cinema Arts CEO Carlos Vasallo. "Our goal is to present the highest quality and be faithful to its artistic and historical work as envisioned by the original producers, directors, and screenwriters." ...Read More »
A Look into "Peek-A-Boo": Blackmagic Design's Pocket Cinema Camera Captures the Dark Fairytale Not every game has a happy ending. In "Peek-A-Boo," a frazzled father finds out what happens when he refuses to play a game with his fun loving daughter who has her heart set on it. Mark Lawson of "One Life to Live" plays the father, an actor, who is managing the household while his wife is traveling while also juggling preparing for an upcoming audition. His daughter, Sally, is a handful and keeps begging him to play peek-a-boo with her. "You have to play the game!" she insists. Later that night, the father discovers his decision not to holds supernatural consequences. ...Read More »
Turning Orlando Into an 80s Arcade Game The American Advertising Association's Awards, formerly called the ADDYs, is one of the ad industry's highest honors. Taking place regionally, the award events are huge productions that bring together the best creatives in the US ad space. For this year's Orlando awards, Florida's Ad Club chose Levitation Creative Agency to come up with an intro video that would show off Orlando and why it is such an amazing place to live and create. And what better way than to fly through every part of Orlando and turn the city into an 80s arcade game? ...Read More »
Anchorfield Helps Athletes and Artists 'Share the Journey' Held biennially, the Special Olympics World Summer Games bring together athletes from countries around the world to demonstrate their courage and determination, as well as to discover new strengths and skills. In July 2015, the fourteenth games were held in Los Angeles and had 6,500 Special Olympics athletes from 165 nations competing in 25 different sports. Stephan's cinema verit style lent itself perfectly to the project, as he strove to film the talent within their own environments, allowing the narrative to unfold through intimate conversations and observed moments. In order to support the documentary style of the films, Stephan used a Blackmagic URSA 4K digital film camera, as well as several Pocket Cinema Cameras. ...Read More »
Creating Broadway World's "Empty Space": LA's Downtown Repertory Theater's Devon Armstrong and Blackmagic Cinema Camera "Empty Space" airs on broadwayworld.com, and now ShowUp.media as well, and takes a hilarious look behind the scenes of a theater troupe. The web series is Broadway World's first original web series and follows the main character, Orson Ripley, a guerilla theater actor, as he replaces the lead and is thrown into the feud between the cast and crew of "Romeo and Juliet." We caught up with Devon, who gives some great insight into how he uses Blackmagic Cinema Camera EFs and DaVinci Resolve Studio? to create "Empty Spaces." ...Read More »
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